Monday, August 20, 2012
Monday, August 13, 2012
Monday, August 06, 2012
Couture Queen Boutique
A NEW commission for the Couture Queen Boutique. This illustration will be prominently featured for all their customers to enjoy.
This illustrations features the Couture Queen shopping for a new and exciting outfit that is just right for the occasion! Stop by the Couture Queen and shop. Let them know JNESS sent you! :)
Couture Queen
8400 1/2 Harford Road
Parkville, MD 21234
www.couturequeen.net
Monday, July 23, 2012
NEW LOGO for SHOEVIBEZ.COM
From the moment I came in contact with www.ShoeVibez.com I was very impressed with the bold vibrant colors that saturated their brand. They are a premier USVI (U.S. Virgin Islands) Online female owned women's shoe retailer.
Thanks to facebook I made a connection with ShowVibez.com owners. I welcomed them to post their innovative promotions on my facebook wall. They expressed an appreciation for my illustrations, and encouraged me to do the same. It was a business to business match made in heaven. Little did I know that months later I would have a chance to create something for this amazing company. I was very excited hoping to have a chance to work on an advertising incentive, but it was bigger than that... I was commissioned to create a new logo for the company
My first course of action was to study the existing brand. ShowVibez.com's visual direction was very product driven. Consumers who love women's shoes that boldly display style and flair are instantly drawn to the line up available at ShoeVibez.com. It was necessary that the new logo also displayed the product in someway. The staff expressed how it was important for the logo to reflect the timeless, empowering sense of style that they are known for. Of course I stayed mindful of the eye catching color while finalizing the design. When I presented the original rough drafts, my creative direction was well received and I was on the right track
As I expected, there was some mixing and matching of elements between the drafts that resulted in the final logo that will now represent this wonderful line of women's shoes.
Wednesday, June 06, 2012
This week I am posting a logo that I worked on for a great website dedicated to the empowerment of young women. I love projects that ultimately contribute to an important cause or movement.
I provided the client three drafts to choose from, and also included the notes I sent the client explaining my thought process and how I arrived to these three visual conclusions. The client chose the logo on the bottom, which is actually my favorite.
Let me know what you think of them.
visit: http://www.hersoulinc.com/ -the name was altered after these drafts.
Subscribe to:
Posts (Atom)




